They did it again. Why is it always the usual suspects that surprise with stunning ads, powerful artwork and messaging loaded with stopping power? Why do I not throw this email away immediately? Not because I like running so much, trust me.
The latest from Nike Running. Powerrrrrrrful.
Archive for the ‘Visual identity’ Category
June 25, 2008
1
Nike: Just do it again
By jortpossel in Marketing, Remarkable, Spotting, Visual identity, Visual support
May 12, 2008
0
Tourist agencies lack creativity
By jortpossel in Branding, Brands, Logos, Marketing, Uncategorized, Visual identity, Visual supportThis week’s edition of adformatie shows us how tourist agencies don’t take any effort for disctinctive positioning.
Are they all done by the same art director? No diversity in typography and color and all seem to be the product of a passion for painting.
Investigating further, Italy turns out to have a new logo and visual identity. Brand New [...]
April 19, 2008
0
De Bakkerswinkel – success through disctinctive positioning
By jortpossel in Calimero Kings, Case studies, Cross media, Visual identityHad lunch at De Bakkerswinkel today, Roelof Hartstraat 68 in Amsterdam Zuid. My girlfriend heard of this place yesterday and said I would love this.
Riding our bikes through the Roelof Hartstraat, I have to be honest I was doubtful. I know this area pretty well and biked through this street a million times. [...]