Archive for the ‘Brand new heroes’ Category

June 29, 2009 0

Inspiration board

By admin in Brand new heroes, Logos, Marketing, Personal, Remarkable, Spotting, Uncategorized

About 2 years ago I was so fed up with not being able to find a nice piece of ‘art’  for my study, I decided to make one myself. Not so much a Van Gogh as it is an inspiration board, containing visuals on the things surrounding me, inspiring me.
A lot can change in these [...]

January 21, 2009 0

National day of service for geek marketers

By jortpossel in Brand new heroes, The internet

Seth got out yet another great post: National day of service. It about something I think many people with a specific skill have asked themselves: how can I use that skill to make the lives of the less fortunate a bit better. So no everyday job, but actually using, in my/our case, your marketing and [...]

May 5, 2008 0

Seth Godin action figure

By jortpossel in Brand new heroes, Personal branding

Got my own Seth Godin action figure delivered this weekend, with extra Marketing Guru powers. Can it get more personal branding than this? Wow, I have a new ultimate career goal!

May 5, 2008 0

Seth Godin action figure

By jortpossel in Brand new heroes, Personal

Got my own Seth Godin action figure delivered this weekend, with extra Marketing Guru powers. Can it get more personal branding than this? Wow, I have a new ultimate career goal!

May 4, 2008 0

Nike takes it to the next level

By jortpossel in Brand new brands, Brand new heroes, Branding, Cross media, Fortune500

With the upcoming soccer summer, Nike Football takes it to the next level. A brilliant multi-channel campaign, where all Nike superstars are showcased but YOU are in the spotlight. Sounds like Nike has been listening….the consumer is in control.
[youtube=http://www.youtube.com/watch?v=anwlpTgbQTE]
Check out the site as well: http://www.nike.com/nikeos/p/nikefootball/en__EMEA/

April 19, 2008 0

De Bakkerswinkel – success through disctinctive positioning

By jortpossel in Brand new heroes, Calimero Kings, Case studies, Personal

Had lunch at De Bakkerswinkel today, Roelof Hartstraat 68 in Amsterdam Zuid. My girlfriend heard of this place yesterday and said I would love this.
Riding our bikes through the Roelof Hartstraat, I have to be honest I was doubtful. I know this area pretty well and biked through this street a million times. Just as [...]